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LAwS Academy

The LAwS Academy is a subsidiary of LAwS Communications. The LAwS Academy offers training in social media for law enforcement and is usually hosted by a Police Department in exchange for a generous free tuition package.

We currently offer three courses:

Social Media Fundamentals for Law Enforcement Offered in Richmond, TX in July.
Intermediate Social Networking for Law Enforcement Offered in Richmond, TX in July.
NEW!!!!   Social Media Investigations    NEW!!!!The investigations course is taught by an award winning Detective from the Phoenix Police Department. More dates and locations are being scheduled in Massachusetts (October), and others. Please check back.

See below for classes in Texas.

Upcoming Dates and Locations:


FortBendSheriff210

Fort Bend Sheriff’s Office

July 21st and 22nd, 2014. 9:00-4:00 CST, $275 per person 2-day

Social Media Fundamentals for Law Enforcement

Hosted by the Fort Bend Sheriff’s Office.
See below for a course description and you may download the flyer here.

 

Save $100 when you register for both the Fundamentals and Intermediate courses!


Training location Gus George Law Enforcement Academy 1521 Eugene Heimann Circle Richmond, TX 77469 Attendees must bring wi-fi enabled laptop.


FortBendSheriff210

Fort Bend Sheriff’s Office

July 23rd and 24th, 2014. 9:00-4:00 CST, $275 per person 2-day

Intermediate Social Networking for Law Enforcement

Hosted by the Fort Bend Sheriff’s Office.
See below for a course description and you may download the flyer here.

 

Save $100 when you register for both the Fundamentals and Intermediate courses!

Training location
Gus George Law Enforcement Academy
1521 Eugene Heimann Circle
Richmond, TX 77469
Attendees must bring wi-fi enabled laptop.


Additional dates and locations are currently in development. To host a LAwS Academy event in exchange for a generous free tuition package, please email Lauri Stevens at lauri[at]@lawscomm[dot]net







Contact us for information about hosting your own Social Media Fundamentals for Police training event. We have held successful events in several locations in North America including Alberta, Minnesota, Washington State, California, Texas, Nebraska, Ontario and Massachusetts.

All participants receive unlimited access to the >200 page LAwS Academy interactive digital textbook for one year, which is updated regularly.

LAwS Academy Comprehensive Social Media Fundamentals for Law Enforcement course

This is not an investigations course. For information regarding training in social media investigations, please call us at 978-764-9887. This comprehensive two-day LAwS Academy training on social media use in law enforcement includes complete training in the use of Twitter, Facebook and Pinterest and third party management tools on day one. On day two we cover Google HangOuts, LinkedIn, more third party tools, basics of social media monitoring and social media strategy development with the COPPS Social Media Method and policy considerations. This fast-paced course is designed for the serious learner and is intended to take law enforcement attendees with little or no knowledge of social media usage to a point where they’re comfortable and knowledgeable and have a complete working knowledge of how to gain all the benefits from using social media and mitigate the associated risks. Each event is customized to the local needs or requests of the host agency.

Upon completion students will know:

  • The complete ins and outs of Twitter, Facebook and Pinterest
  • A solid understanding of third party tools useful to law enforcement
  • Intermediate level knowledge of Google+, LinkedIn and others
  • How to create an agency strategy and why it’s important
  • Social media monitoring tools for law enforcement and what they’re good for

Who should attend: The Social Media Fundamentals course is designed for law enforcement professionals. Past attendees have included all ranks from local, state and national agencies. The course is appropriate for the persons who are most responsible for an agency’s social media presence including: sworn officers, public information managers, supervisors and executives.

Day One – Fundamentals of Twitter, Facebook, and Pinterest

  • Best practices for all three
  • Facebook settings for officer safety
  • Third-party management tools

Day Two – Other important Social Media platforms and Social Media Strategy

  • LinkedIn, Google+, Blogs, Instagram, YouTube
  • Basics of strategy development using the COPPS Social Media Method™
  • More third party apps, time allotted
  • Social Media Monitoring basics

LAwS Academy Intermediate Social Networking for Law Enforcement course

This is not an investigations course. For information regarding training in social media investigations, please call us at 978-764-9887.This course is intended for law enforcement professionals who are serious about creating an engaged organization. Picking up where the fundamentals course leaves off, we dive deeper into strategy creation – how to achieve the truly decentralized agency. We cover social media management and analytics, the creation of a measurement plan and how to tell when you’ve achieved success. We cover third party tools in greater detail (and number). These third party tools include several free platforms which separately and uniquely enhance usability, but we also review several social media monitoring platform in depth, with hands-on access during class. We produce and broadcast an in-class G+ HangOut OnAir.

Upon completion students will know:

  • Strategy techniques to go beyond the social media check-box
  • Managing the connected agency so the chief sleeps at night
  • How to decipher analytics and measure achievement
  • How to create strategic campaigns beginning with message maps
  • Writing for Social Media
  • Hands-on use and break-down of social media monitoring platforms
  • Step by step production of a Google + Hangout On Air

Social Media Investigations Fundamentals for Law Enforcement course

This two-day social media investigations course focuses on open source search techniques, resources and legal issues. The primary instructor is a detective at a major metropolitan police department who is highly experienced in social media investigations. The course covers Internet basics such as Internet history, IP addresses, Surface, Deep and Dark web, Browsers and search engines. With an emphasis on free search tools, we cover how to find OSINT, basic searches of social media, advanced searches on Facebook and Twitter and other applications and exploiting public information to find your target. The Detective also covers how to document your results, and best practices for legal compliance.

Upon completion students will know:

  • The history of the Internet and what the Web, the Deeb Web and the Dark Web are
  • IP addresses and html basics
  • Basic search and advanced search and hacked search techniques with free tools
  • Searching of OSINT and Social Media Networks, exploiting public information
  • Documenting your search
  • Legal best practices
  • Hundreds of free resources for search, guides, checklists